Hilliary Clinton’s campaign has taken an unusual step and purchased an entire hour of airtime on the Hallmark network, a channel that airs mostly family-oriented prorgramming that appeals to a female audience. The hour will be used to broadcast a portion of a town hall event she’s calling “Voices Across America.”
The broadcast will take place on February 4th, the eve of next Tuesday’s national primary day. It’s part of the many national media buys that candidates are placing in advance of the day with more than half the nation’s voters will be able to go to the polls. It’s widely expected that the two nominees will be known by Wednesday morning.
Hallmark’s family-friendly audience seems like both an ideal fit for Clinton, and also a bit confusing. While the channel does draw in many female viewers, they’re probably more likely to be Republican housewives than the single working women or retirees that Hilliary needs. It’s hard to imagine many liberal New York Democrats sitting down to watch episodes of the Waltons or 7th Heaven.
I wonder if we’ll now see John McCain buy an hour on The Military Channel, or Mitt Romney on CNBC, or Barack Obama on BET, or Mike Huckabee on RFDTV. Maybe Ron Paul can pick up an hour on the Sci-Fi Channel.


February 3rd, 2008 at 6:46 am
BWAHAHAHAHAHAAAAAAA!!!! HILL, YOU’RE GOIN DOWN!!